Travel & Transport

Beyond SSR codes. Real preparation.

SSR codes tell you someone needs assistance. They don't tell you how to handle their powered wheelchair, or that they lipread, or that sudden announcements cause anxiety. WelcoMe fills the gap.

1.3m

Disabled passengers used UK airports in 2023

73%

Report anxiety about travelling due to past barriers

40%

Have had mobility equipment damaged

Common barriers in travel

Travel barriers create anxiety and exclusion. Here's how to remove them.

Boarding barriers

Narrow gangways, inaccessible boarding bridges, staff unsure of procedures

Visit prep ensures right assistance arranged. Staff trained on boarding procedures.

Navigation barriers

Complex terminals, poor signage, long distances without seating

Audit maps accessible routes. Meet and assist arranged in advance.

Information barriers

Audio-only announcements, visual-only screens, no accessible booking

Multiple communication channels. Staff briefed on individual needs.

Equipment barriers

Mobility equipment damaged, batteries disconnected, chairs left behind

Specific handling requirements shared in advance. Staff trained on equipment care.

SSR codes were never designed for this

Special Service Request codes (WCHR, DEAF, BLND) are blunt instruments. They flag that assistance is needed—but they can't capture the nuance of how to actually help.

SSR code: WCHR

Says: "Wheelchair required"

Doesn't say: Powered or manual? Width? Can they transfer? Battery handling?

WelcoMe Key

Says: "Powered wheelchair, 75cm width, does not transfer, lithium battery needs specific handling"

Plus: "Please don't push my chair without asking. I lipread—face me when speaking."

WelcoMe doesn't replace SSR codes—it enriches them with the detail staff actually need.

Integrations:
BOOKIT
Ferry booking systems
Amadeus
Travel GDS
National Express
Coach booking
Custom API
Bespoke integration

Plus custom API integration for enterprise transport operators.

Real scenarios, real impact

See how detailed preparation transforms the travel experience.

Ferry crossing

Wheelchair user booking overnight crossing. Uses powered wheelchair, doesn't transfer.

Without WelcoMe

SSR codes don't capture specifics. Cabin allocated isn't truly accessible. Staff unsure how to assist at boarding.

With WelcoMe

WelcoMe Key captures exact requirements. Accessible cabin confirmed. Boarding team briefed on powered chair handling.

Bottom line: Smooth crossing, wheelchair intact, passenger relaxed. Without preparation, complaint filed and customer lost.

Airport departure

Autistic teenager flying for first time. Sensory sensitivities, needs predictability.

Without WelcoMe

Generic special assistance. Long wait in crowded area. Overwhelmed before even boarding.

With WelcoMe

Specific needs shared in advance. Quiet waiting area arranged. Staff briefed to provide calm, predictable experience.

Bottom line: Successful first flight. Family become regular flyers.

Coach journey

Blind passenger with guide dog travelling alone. First time using this service.

Without WelcoMe

Driver unsure about guide dog protocol. No one meets passenger at drop-off. Anxious journey.

With WelcoMe

Requirements shared in advance. Driver briefed on guide dog etiquette. Destination assistance arranged.

Bottom line: Confident, independent journey. Passenger recommends service to others.

Three pillars for travel

Audit terminals & vessels

Map barriers across the journey. Track equipment status. Identify problem points.

Learn about audits →

Prepare for every journey

Detailed requirements at booking. Operations team briefed. Equipment handling specified.

Learn about visits →

Train your crews

Transport-specific scenarios. Equipment handling. Communication across barriers.

Learn about training →

Ready to go beyond SSR codes?

See how WelcoMe helps transport operators deliver truly prepared assistance.